The Code Leonardo da Vinci High School Buffalo, NY
Issue Date: Monday, October 19, 2009 Issue: 16th Last Update: Monday, November 02, 2009
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At-a-glance

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Associated Press
Bills fan's express their feelings towards head coach Jauron during this game against the Browns.

Through many years of frustration in Buffalo sports, fans have found ways to express their discontent with their hometown team, but one fan has taken his feelings to the next level and perhaps even too far. An avid Buffalo Bills fanatic, Ryan Abshagen, wanted to find a way to show the Buffalo Bill’s front office  his (and many others) discontent with the progress (or lack thereof) of the Bills 2009 season. This unemployed 18 year old resident of Freedom, Pa. began setting up an internet campaign in order to raise funds to pay for a digital billboard here in downtown Buffalo. After $1,402 of hard fundraised dollars were collected, Abshagen’s unusual dream became a reality.

“It’s time to clean the house, RALPH,” followed by a checklist of the Bills coaching staff, will now be seen starting on the 19th. This billboard will be displayed all week on the interstate 190 near downtown, and it will flash this message around 3,000 times a day to all the residents of this disgruntled sports town. Abshagen said to reporters, “The donors and myself included, don't mean any harm or wish to insult anyone. We simply just want to get our voice out as fans,” and that is exactly what Abshagen has done. With the popularity of this publicity stunt Abshagen says he has already begun raising funds to extend the time period of the billboard’s running.

The response has been overwhelming, more than anyone had ever expected, but no one really expects owner Ralph Wilson to let this one billboard affect any decision made. Still,  that doesn’t mean it has had no effect. Coach Dick Jauron has taken many controversies during his years here at Buffalo after facing four consecutive 7-9 seasons, but this has to be the largest personal attack. Perhaps this will push the coaching staff of Buffalo to will together and prove something to fans that spend their time, money, and heartache on the Bills week in and week out. Coincidentally, in the game following the beginning of all this billboard talk, the Bills won a huge upset victory against their division rival the New York Jets to push their record to 2-4. We will be sure to see the progress of the Bills next week in a winnable game against the Panthers, and hopefully put all this billboard talk behind us and build a winning team for the future here in Buffalo.


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